In these days, a professionally designed web site is an absolute necessity for every business. More and more of your business will be obtained through having a professional looking and functioning web site. The current generation doesn’t look at the yellow pages when they have a need – they look to the web to find information on everything. My 33 year old son just told me yesterday that he won’t do business with anyone that doesn’t have a web site.
You not only need a website; you need a responsive website. A responsive website responds to the size of a the screen, whether it is a desktop computer, a laptop, a table or a phone. It adjusts and looks different but good on whatever device you are using. So if you have a website that was built more than four or five years ago, you probably need to have it updated.
Here is a list of questions to ask yourself if you are preparing to have a new website build for you.
Most of the websites I design and build are done in WordPress. WordPress is no longer just a blog; it has evolved into the most popular Content Management System. Currently almost 20% of all websites are WordPress based. This includes the 70% of websites that don’t use a content management system.
For an inexpensive website, you can choose one of many free themes or low-cost premium themes to start. Many of these can be adjusted in color, layout and images to look unique and present the business image you desire.
A couple of the best things about a WordPress website is that you can make changes on it yourself. Another good thing is that there are plugins available for almost any functionality you might need, whether it be membership, a photo gallery, an online store, connection with social media, connection with Google Analytics and SEO optimization, or just about anything else you can think of. This is much less expensive than hiring a professional programmer to add these functions to your website.
In conclusion, now may be a time for you to get a new website or to update the one you already have.